WHO CAN DO?
• Marketing managers
• Product managers
WHAT IS THE COURSE OUTLINE?
• Measuring Customer Preferences
• Analyzing Segmentation and Targeting
• Using Data for Positioning Brands
• Predicting and Managing Customers’ Lifetime Value
• Market Response Modeling
• Optimizing Digital Advertising with Analytics
HOW IT WORKS:
• Course Length: 2 weeks
• Duration: 3 months
• Class Size: Under 35 students
• Effort: 3-5 hours per week
• Format: 100% online
• Model: Instructor-led
DO YOU GET A CERTIFICATE?
You will get a certificate of completion, which is highly reputed and accepted by employers.
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